Media has been designed to provide students with the opportunity to develop critical and creative knowledge and skills. Media texts, technologies and processes are considered from various perspectives including their structure and features, their industry production and distribution context, audience reception and the impact of media in society. This aspect of the study is integrated with the individual and collaborative design and production of media representations and products.
The media have a significant impact on people
Representation
This area of study focuses on an analysis of media representations and how such representations present, for example, events, people, places and oganisations.
The media represent reality to audiences through the essential elements of selection, construction and representation. Each media form and process constructs an image or representation of an event, idea or story and represents it in a way which is different from the audience
Narrative
This area of study focuses on an analysis of the narrative organisation of fictional film, radio or television programs. The narrative organisation in two or more media texts is analysed.
Narrative is a key element in the construction of meaning in media products. Narrative orders the events, images, words and sounds and attaches a specific importance to them within an overall framework. Narratives may be categorised into genres, generic hybrids or types of stories such as horror, soap opera and teen movies.
Production and story elements contribute to an audience